Table of Contents approach2 background k like a shotledge to the Study2 Conceptual framework4 literature review5 Conclusions:8 Implications11 Methodology12 A quantifiable research12 Sample12 Assumption (hypothesis)13 Test of Answerability13 home and scene13 Ethical consideration14 Procedures of data collection14 Limitations14 Research Questions15 adjunct A (Test results)18 References22 Introduction Our enrollment has been stagnant for three years, verbalize Mr. Stephen wardrobe (2010), the Director of the Marketing Department of Asia Pacific global University. readjustment has been one of the most important areas of concerns for every University, just now because its the main source of income for every University. This paper uses quantitative and explanatory types of research to investigate the push and pulls factors that enamour two Thai and International students in choosing Asia Pacific International University. By studying and investigati ng the push and pull factors influencing students to study at AIU, we hope it can be useful for AIU and especially the marketing department to help their effort in increasing enrollment.
mise en scene to the Study This paper tries to investigate the push and pull factors that influence both(prenominal) Thai and International students in choosing Asia Pacific International University for the use of sounds and services of increasing the enrollment. Based on the registration office of AIU (2010), the field of students entered University is as followed: Programs| Yr. 2007| Yr. 2008| Yr. 2009| Yr. 2010| International| 447| 440| 364| -| Thai| 458! | 484| 522| -| TOTAL| 905| 924| 886| 940| The table in a higher place shows the concerns of the Marketing Department of AIU as the enrollment of the students has not mixture magnitude significantly. Even though there is a good doing from year 2009 (886 students) to 2010 (940 students), Mr. Stephen Loo (2010) said, Its not enough because the appointment number of the...If you want to get a full essay, point it on our website: OrderCustomPaper.com
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